Political Junkies Transforming
Internet into TV with Election-Themed Video Sites
Online Users Heading to Political Sites for Videos of Speeches, Campaign
Ads and Even Gaffes
Mountain View, CA – May 20, 2008 – Internet-savvy voters are
turning off their TV sets and heading online for video content that
is increasingly shaping their political views. As part of a growing
reliance on video-rich Web destinations for more than just entertainment,
political junkies are using the Internet to view and share the speeches,
debates, campaign ads and gaffes that are defining one of the most competitive
presidential races in recent history.
While many well known political videos can be found
on YouTube’s You
Choose channel, an increasing number of videos are being
created and posted on .tv domain name Web sites, signaling to Internet
users that the Web site offers videos and other rich media content.
VeriSign, Inc. (NASDAQ: VRSN), the trusted provider of Internet infrastructure
services for the networked world, operates the .tv registry (www.tv)
in addition to the .com and .net domain name registries.
With the increasing popularity of .tv domain names
and its connection to rich media content, anyone with an Internet connection
now has the power to educate, inform and possibly sway fellow voters
by uploading and sharing videos of their favorite candidate, commentaries
or even spoofs captured from television shows. As a result, specialized
political Web sites with a .tv domain name have cropped up attempting
to educate and represent a vast range of candidates, views and issues.
Among them: www.election.tv, www.Politicallunch.blip.tv, www.Moblogic.tv, www.Fora.tv, www.bloggingheads.tv, www.60secondguide.tv, www.politicalvideo.tv, www.presidentialelection08.tv.
“An emerging generation of consumers are watching
video on computers and wireless devices – and to them, that’s television,”
said Jill McNabb, Director at VeriSign. “Without question, TV universally
stands for television and the “dot” in .TV synonymously represents the
Internet. We are moving into an era of personalized channels in
which individuals can establish their own programming with a .tv domain
name and share video content with others who have similar interests.”
Millions already “watch TV” on computers, mobile phones
and other devices. According to research by eMarketer, 52 percent of
Internet users aged 13-24 watch TV shows online, as do 48 percent of
those aged 25-41. Meanwhile, 77 percent of all Internet users – from
youths to senior citizens – watch some kind of video content online.
Through domain name registrars such as www.godaddy.tv
and www.channelme.tv,
companies and individuals can easily register their own .tv domain name
and create their rich media Web site for online video, music, and other
forms of communications.
About VeriSign
VeriSign, Inc. (NASDAQ: VRSN) is the trusted provider of Internet infrastructure
services for the networked world. Billions of times each day, VeriSign
helps companies and consumers all over the world engage in communications
and commerce with confidence. Additional news and information about
the company is available at www.verisign.com.
Contacts
VeriSign Media Relations: Rufus Manning, rmanning@verisign.com,
703.948.4126
VeriSign Investor Relations: Nancy Fazioli, nfazioli@verisign.com,
650.426.5416
Statements in this announcement other than historical
data and information constitute forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section 21E
of the Securities Exchange Act of 1934. These statements involve risks
and uncertainties that could cause VeriSign's actual results to differ
materially from those stated or implied by such forward-looking statements.
The potential risks and uncertainties include, among others, the uncertainty
of future revenue and profitability; potential fluctuations in quarterly
operating results due to such factors as the risk that VeriSign's announcements
may not result in additional products, services, customers, profits
or revenues; and increased competition and pricing pressures. More information
about potential factors that could affect the company's business and
financial results is included in VeriSign's filings with the Securities
and Exchange Commission, including in the company's Annual Report on
Form 10-K for the year ended December 31, 2007 and quarterly reports
on Form 10-Q. VeriSign undertakes no obligation to update any of the
forward-looking statements after the date of this press release.
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