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Proof-Reading.com, an Internet-based service specializing in business document proofreading, depends on customers’ willingness to provide personal information as part of their online registration process. The company achieved a 36% increase in registrations when it switched to the VeriSign Secured Seal due to its industry-best name recognition.
Industry
- E-commerce
The first thing big customers ask about is security of their information. When I tell them we’ve got that covered with VeriSign and its 128-bit encryption, they’re satisfied and ready to move on to the next subject. They all know VeriSign.
Darren Shafae,
Founder and Vice President,
Proof-Reading.com
Challenges
- Increase number of online registrations
- Overcome customers’ security fears
Solution
Results
- 36% more registrations when VeriSign Secured Seal replaced a lesser-known alternative
